Indonesia is rapidly digitising and seeking technology solutions aligned with Australia's commercial capabilities and government priorities. Supported by the 4th largest global population that is digital savvy, Bain and Co in eConomy SEA 2023 report Indonesia’s digital economy is set to grow to an estimated USD 210 to USD 360 billion by 2030. There is growing demand for cyber security, fintech and agritech solutions in market and Australia has the capability to help meet the demands.
Recognizing this, Prime Minister Anthony Albanese and Minister Don Farrell introduced the "Invested: Australia's Southeast Asia Economic Strategy to 2040" in September 2023 to strengthen economic ties and promote shared prosperity. To boost two-way trade and investment, the Australian Trade and Investment Commission is promoting opportunities for Australian businesses in Indonesia and Southeast Asia through the Australia Southeast Asia Business Exchange (SEABX), one of three initiatives announced by the Prime Minister on 6 September 2023. This initiative supports Australia's enhanced economic strategy to strengthen trade and investment ties with Southeast Asia.
The program will focus on two-way trade across 10 key markets: Indonesia, Malaysia, Singapore, Philippines, Vietnam, Thailand, Cambodia, Laos, Timor-Leste, and Brunei. Across these 10 key markets, the business exchange will focus on 10 priority sectors: Agriculture and food, resources, green energy transition, infrastructure, education and skills, visitor economy, healthcare, digital economy, professional and financial services, and creative industries.
Indonesia's Agricultural Innovation
Among these sectors, agriculture is particularly notable in Indonesia. According to recent reports, Indonesia is a significant player in the global agricultural market, with a diverse range of crops and commodities. The sector employs a substantial portion of the workforce and contributes to both domestic food security and export revenue. Key agricultural products include palm oil, rubber, coffee, cocoa, and rice, which are major contributors to the country's economy. Unfortunately, the sector faces numerous challenges related to technology adoption. A source stated that most small rural producers in Indonesia do not use modern technologies due to limited access to credit, inadequate extension services, and lack of incentives. They also face climate change issues, such as shifts in rainfall frequency and intensity, leading to crop failures, reduced yields, and altered planting schedules.
As part of this initiative, our Co-Founder and Board Member, Ainu Rofiq, will represent PISAgro at the Australia Southeast Asia Business Exchange (SEABX). He will showcase our human-centered technology and on-the-ground solutions during the Agriculture Technologies Session, addressing current agricultural issues.
📅 Date: Thursday, June 27, 2024
🕒 Time: 1:30 - 3:00 PM (GMT +7)
📍 Location: The Westin Jakarta
In his presentation, Rofiq will discuss Indonesia's agriculture sector, challenges like climate change and limited technology access, and current trends and innovative business models. He will showcase our positive impact and explore collaboration opportunities between Australian and Indonesian businesses to drive growth and innovation.
Discover how innovative solutions are transforming agriculture. Stay informed on the latest developments in the industry.
About Writer: Kumara Anggita, Content Writer at Koltiva
Editor: Daniel Prasetyo, Head of PR and Corporate Communication
Kumara Anggita, serving as Koltiva's dedicated Content Writer, brings a wealth of experience from her six-year tenure in journalism in the fields of humanities and lifestyle, as well as her role as a writer in the tech industry. Her deep-rooted passion for gender equality and sustainability spurred her to enhance her reporting and storytelling skills through the EmPower Media Bootcamp by UN Women. Now, Kumara utilizes her platform to advocate for sustainable practices and gender equality through her compelling writing.
Wow cool... a recap would be fantastic
Superb! I would love to know the key takeaways from the event since I can't attend in person.
Great to see KOLTIVA join SEABX, enhancing economic collaboration and addressing critical agricultural issues in Indonesia!
Looking forward to attending this event in person